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PhraeRich : Corporate branding
Date
April 2023
Project type
Branding
Location
Phrae, Thailand
Local Community Curator : Phrae Community Collage
Funded by : Ministry of Higher Education, Science, Research and Innovation
Community : Local Communities in Rural Areas in Phrae Province
Accomplished Tasks :
Branding and Marketing : Data analysis aligning with values of the brand and market needs
PD : Capacity building, Product Design and development execution, Technical and peer-to-peer evaluation and analysis and Consumer evaluation and analysis
Consulting After Services : Mentorship
Outcomes : “PhraeRich” Brand model, brand identities, brand book, product prototypes and continuing support of design application.
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