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“อุ๊ยหื้อมา” (Oui Hue Ma) : Traditional Foods Branding and Packaging Design

Project type

Branding and Product Development

Date

May 2020

Location

Chiang Rai, Thailand

Local Community Curator : Researchers and Lecturers of Social Development Department, Chiang Rai Rajabhat University
Funded by : Chiang Rai Rajabhat University
Community : Den Pa Sak Village, Chiang Rai

Accomplished Tasks :
Branding and Marketing : Data analysis aligning with values of the brand and market needs
Product Development : Packaging Design

Outcomes : “อุ๊ยหื้อมา” (Oui Hue Ma) brand identities, packaging designs, and recommendation of processing and packaging improvement

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